Using Google Tag Manageras a corporate solution to tag your websites and apps, control them in an integrated way and activate events with key user interactions, integration with DRUID will help you associate these events and tags to the identity of your consumers, in addition to obtaining all the results stored within Google Analytics.

With Google Tag Manager and DRUID we have the ability to measure everything that happens within the aligned and integrated ecosystem, normalize activity control and create relational and economic models (monetization) based on consumer activity. In addition, all the interesting information can be shared later from Google Analytics by means of different alternatives, so that it becomes part, for example, of our CRM.