A solution to align you RETAIL business

The user experience during the purchasing process must be unique and integrated within your relational strategy, regardless of whether the purchasing environment is physical or digital.

THE CHALLENGE

The current consumer develops the purchase process in multiple devices and at different times. Not only in corporative environments, but also in opinion environments such as social networks To be able to know all the steps that the user takes before the purchase, is fundamental in order to offer a relevant offer within the context in which it is. Similarly, monitoring your post-purchase behavior will help us to optimize and improve the process, with the aim of increasing conversion ratios by deploying a new offer.

THE SOLUTION

To have an ecosystem aligned allow you to monitorize the behaviour of your potential consumer regardless the channel. In this way, we can identify, enrich profiles, and thanks to this knowledge, know when and in which channel to offer the best value proposition to the customers.

DRUID allows to align the ecosystem easily, integrating all the contact point physical and digital, form the store’s wi-fi connection to the e-commerce. The flexibility to define which data is accurate at each point of contact and the use of social connectors facilitate the capture and creation of profiles.

But much more remains, the real magic appears when we are able to transform all this information into results. When we go from mere analysis to consumer activation to purchase and the moment of truth. That’s why we created OMNI.

TRANSFORM YOUR DATA INTO RESULTS

OMNI, is the first platform ALL IN ONE that will help you to capture, activate and build customer loyalty from a single integrated environment. It is a layer integrated in DRUID from which we can, in addition to capturing, managing content, activating efficiently in real time and measuring results clearly. A treat within companies reach that have decided to opt for Customer Centric cultures, which are committed to innovation based on data and measure their actions by ROI and UX.

CIAM

A SINGLE IDENTITY ON ALL YOUR PLATFORMS

All access to your digital windows is centralized in DRUID, which ensures a unique identity for each user, controlled access and compliance with the law.

360º

STUDY YOUR CLIENTS INDIVIDUALLY

You can get an independent view of all your leads, thought mainly for customer service.

SHUTTLE

LAUNCH MULTICHANNEL CAMPAIGNS WITH ONE CLICK

Register, design and track shipments in different channels through a single tool.

CAPTURE

REGISTERS NEW USERS IN OFFLINE ACTIONS

Customize your own form with which to push and streamline records in offline events to direct your leads to the digital flow.

CONTENTS

A SINGLE CMS FOR ALL YOUR CHANNELS

Configure and share content once and then display it on all your channels, in any format and according to your own rules.

ADMINISTRATION

MANAGE USERS AND PERMISSIONS

Because you can’t lose control of your strategy and your tools, register and delete users for each component and according to the access levels you choose.

REAL TIME CONTEXTUALIZED MESSAGING

IMPACT YOUR LEADS IN REAL TIME WITH PERSONALIZED MESSAGES

Whether via email, SMS, push notifications or even advertising media, send your potential customers information in real time that fits their profile.

MARKETING AUTOMATION

COMMUNICATE TO YOUR USERS AT THE RIGHT TIME

Define key moments in your CRM strategy and configure automatic communications when opportunities are detected.

CONTEST

BET ON PROMOTIONAL ACTIONS

Without the need for external tools, create and manage marketing campaigns on your social networks, your own website or specific micro sites.

REPORTS

ANALYZE YOUR DATA TO DRAW CONCLUSIONS

Visualize the results of all your strategies and actions through specific graphics for your business, which will help you to have a global and detailed vision.

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